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But I need to consult splash my readers. While I get all the credit for launching santorum-the-substance, it was a reader who suggested a contest, and another reader who suggested the winning definition. It was my readers who made Rick Santorum what he is today-an international laughing stock. So I put it to those same readers: Should Savage Love get behind a campaign to popularize ITMFA? Would you wear buttons? T-shirts? Lapel pins? Would you help push the website to No. 1 on Google? Would you put ITMFA bumper stickers on your splash cars? I was flattered to hear that you splash and your readers had picked up our reference to santorum in The Economist, but I just wanted to disagree with-or hope to disagree with-your reader who ventured that they were unusual in reading both Savage Love and The Economist. I hope very much they are not. Although nonreaders often think of us as a conservative magazine, we've actually always been socially highly liberal, whether on immigration, gay rights or many other things, including favoring the legalization of drugs.
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